Elegance, authenticity, performance and emotion are all in play again this year and epitomise the 2021 collection from the Roland-Garros brand. Here, we give you a breakdown of the collection’s newest additions, just a few days before the Parisian tournament begins. The countdown is on: just 7 days to go!
Roland-Garros Style steps into the spotlight
We give you a breakdown of what’s new from the Roland-Garros brand!
What’s new for the Roland-Garros 2021 collections?
For Roland-Garros 2021, a brand-new sporty and chic wardrobe with plenty of eye-catching colours sets the tone. Six strong themes stand out: the Heritage line, which gives a modern twist to emblematic pieces from the Roland-Garros wardrobe; the Message capsule, which brings a touch of humour to the collection with its embroidered “Beau joueur / Belle joueuse” (Good Player) slogan; the Color Block line, with its bright mix & match colours and extra-large prints; and the Poster line, whose clothes and accessories feature the 2021 tournament poster. The understated and graphic Serres capsule, meanwhile, is inspired by the sublime plant-themed atmosphere of the new stadium and the greenhouses around Simonne-Mathieu court.
A new feature for this year is the line of upcycled products! This eco-responsible approach has given rise to a selection of bags made from upcycled player towels from 2020. This brand-new, eco-friendly collection deserves a round of applause!
La Grande Boutique Roland-Garros is open for business!
“When you think about it, department stores are kind of like museums.” Andy Warhol.
La Grande Boutique Roland-Garros: It is a perfumery, a fashion boutique, a concept store, a stringing area and a 1,500m2 megastore, all rolled into one! Snap up the latest polo shirt designed by Lacoste x RG or a set of creams from Sisley, all in a store that blends the codes of tennis with Roland-Garros style. Just imagine a canopy of panamas hanging above your head, containers full of giant tennis balls. La Grande Boutique Roland-Garros has become an experience in itself. One where you can touch things – not like in a museum!
Bonus info! Don’t miss out on a virtual tour of this flagship store before it opens to the public! More info to follow soon…
More bonus info: From the purchase storage area to the Click&Collect service, not forgetting online pre-orders and home delivery (anywhere in the world), the premium services offered at Roland-Garros make for an outstanding tennis experience for tennis fans and television viewers worldwide!
Collaborations: the collective nature of Roland-Garros style
Invite Roland-Garros style into your home, your wardrobe and even your pulse points this year! Lacoste, J.M Weston, Delsey, O2Feel and Carré Blanc are serving up some fantastic collaborations, full of promise. You wanted must-haves, here you have them! From the new L.12.12 Roland-Garros by Lacoste perfume to the "iSWAN" Roland-Garros electric bike by French brand O2Feel, not forgetting the range of school products designed by Delsey Paris, all of these treats will inject a good dose of joy into your life!
The Roland-Garros style takes over at Galeries Lafayette Paris Haussmann
Fifth floor, sixth floor…keep going up to the seventh floor of Galeries Lafayette Paris Haussmann. From 29th May, especially for Roland-Garros 2021, the tournament has been invited onto to the exclusive rooftop terrace of the famous department store on Boulevard Haussmann. What is there to do? Chill on the deckchairs and have your photo taken in the Lacoste photo shoot, posing with a giant version of their famous crocodile. What is there to see? The Paris skyline! Including breathtaking views of the French capital, the Opéra Garnier and the Eiffel Tower. What is more, you can watch the Roland-Garros matches live on a giant screen, which is being set up especially for the occasion.
Everything you need to experience Roland-Garros as though you were there in person!
Take advantage of your visit to do a spot of shopping in the three pop-up stores dedicated to the Roland-Garros 2021 collections, which are set up inside the Parisian department store. Fancy a pair of J.M Weston x Roland-Garros loafers? Head to the ground floor of the Coupole store. On the second floor of the Menswear department, the Lacoste x Roland-Garros collection is sure to catch your eye. And for plenty of other tempting items, head to the sixth floor of the Coupole.